C贸mo vender polarizados de forma exitosa


Este es el primero de 4 art铆culos que publicaremos para que los distribuidores tengan las herramientas necesarias para hacer una venta de pel铆culas de seguridad y control solar de manera profesional y exitosa.聽

Te invitamos a que lo leas y estudies y nos dejes tus comentarios abajo.

Paso 1: Entrada

Es muy importante iniciar tu presentaci贸n con el pie derecho, Aqu铆 encuentras una gu铆a para lograrlo.

PREPARACI脫N: Antes de tocar la puerta.

Objetivo: estar preparado para cualquier situaci贸n o pregunta que surja durante una presentaci贸n de ventas. Lograr posicionar tu producto como la soluci贸n a los problemas de tu prospecto sin importar cual sea el problema.

Tienes que estar preparado: esto realmente no se tiene que decir, pero es vital que tu conozcas tu producto por dentro y por fuera a igual que el de tus competidores. No puedes ser tomado por sorpresa cuando un prospecto te pregunte sobre cualquier producto o perder谩s credibilidad.

Es imperativo conocer m谩s que las especificaciones del producto, este es un acercamiento de principiantes, enf贸cate en todos los beneficios que esas especificaciones le dar谩n a una persona, familia o compa帽铆a. Realiza una lista de especificaciones y beneficios聽 y alim茅ntalo constantemente y memor铆zalo. De esta manera, cuando conozcas las necesidades de tus prospectos, sabr谩s en qu茅 beneficios enfocarte.

Para ser un vendedor exitoso, debes tener en mente ofrecer beneficios y conectar cada uno de ellos con las necesidades del cliente.

Recuerda esta frase de Zig Ziglar: 鈥渢u puedes tener cualquier cosa en la vida solo si ayudas lo suficiente a otras personas a tener lo que ellos desean鈥

La presentaci贸n que vas a dar no es solo sobre tu producto, Se trata de las personas sentadas al otro lado de la mesa y c贸mo su producto cumplir谩 con susnecesidades. Una vez que realmente entiendes esto, est谩s haciendomejor trabajo que el vendedor promedio por ah铆.

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